Listen up Salespeople! Are you tired of struggling over disorganised leads, drowning in data entry, and having your sales cycle drag on longer than a terrible reality TV show?
Now is the moment to welcome the SALES SURGE instead of the SALES Struggle - and guess what? Zoho CRM is your hidden weapon. It is your ideal sales companion, helping you complete transactions more quickly, forge closer bonds with customers, and rule the market. It is more than simply a fancy piece of software.
Let's explore the top 7 Zoho CRM features to help you easily maximise productivity and efficiency.
Features of Zoho CRM
1. Sales force automation
Those days are long gone when we used to call harry and tom in our cold emails. With a 12.1% annual growth rate, the sales force automation industry is expected to reach about $29 billion by 2031 [source: Data Bridge Market Research]. Why? Since smart closers like us are utilising automation to surpass our sales targets.
Now, 60% of sales professionals are already leveraging this to improve overall sales strategy [source: HubSpot Blog]. To win the game, they use automation and artificial intelligence. Are you one of them? Not yet! You need to know the truth - automation frees you up to concentrate on closing deals, which is what matters. Let’s dive deeper into the Zoho CRM features like SFA to eliminate the tedious work:
Managing leads, deals, accounts, and contacts: Stop juggling within spreadsheets because it's the time to keep pace with the game-winning option like Zoho CRM to stay laser-focused.
Workflows, cadences, and macros: Automate repetitive or mundane tasks such as follow-up emails and appointment scheduling. You can utilise spare time to finalise deals, eliminating the time for a glorified secretary.
Partner portals and assignments: Collaborate with your group, streamline verbal exchange, and keep everybody accountable.
Forecasting: With Zoho CRM sales forecasting, you can use information-pushed insights to expand your sales pipeline and dominate your goals.
2. Process management
Do you ever feel overwhelmed when converting a lead or lost in the shuffle of sales? You qualify for the lead, and then... what next? Perhaps you're unsure about what customers want at each sales cycle in the pipeline, or you struggle with knowing what to provide them to achieve their goals. If you nodded yes, this is where Zoho CRM's blueprints function as a sales GPS, guiding your team through every stage. Simply define the entire sales process step by step—from the first hello to the final "yes"—and the blueprint ensures everyone stays on track.
Once all processes are in place, this approach provides a more effective way to define your sales process. Also, utilising Zoho CRM's sales process builder tool can help you automate processing rules and streamline the review process.
3. Journey orchestration
Crafting a perfect pitch takes effort, but even a single mistake can ruin everything. The fact is, it's regularly not your fault—it is the journey they take. Imagine every single lead accompanied a customised path designed only for them. No dead ends, no confusion. That's the strength of Journey Orchestration with Zoho CRM's CommandCenter.
CommandCenter revolutionises your technique by ensuring consistent omnichannel conversation, the use of information-driven personalisation, automated obligations like e-mail triggers and lead nurturing. With these invaluable records, you can create customised journeys that clearly resonate, addressing every purchaser's precise desires.
Moreover, CommandCenter tracks every interplay, imparting readability on every prospect's journey, allowing you to perceive and clear up bottlenecks correctly.
4. Sales enablement
With the right set of tools, your sales team will seamlessly achieve goals with maximum profits. Agencies with committed sales enablement found a 49%-win rate on forecasted offers, compared to 42.5% for those without (Source: Sales & Marketing Management).
Zoho's new features consist of sales enablement, which lets you generate license rates, access sales scripts, and examine/edit facts through portals immediately from your CRM.
Furthermore, with proper sales enablement, you can streamline finances, update partner portals, and calendars, and integrate Google Workspace and Office 365 directly within Zoho CRM.
5. Customisation
According to McKinsey & Company, implementing personalization can lead to a 10-15% increase in revenue, with many companies experiencing boosts ranging from 5% to 25%, depending on their industry and execution.
Every sales team is unique and utilises different customer relationship management (CRM) platforms to differentiate themselves from competitors and enhance sales. If you want your company to increase sales, choosing the right CRM is crucial, as it should offer versatile customisations features. Zoho CRM, for example, provides extensive customisation options that allow you to tailor custom fields, buttons, layouts, localise language and currency settings, and much more to meet your users' needs.
Additionally, you can take advantage of Zoho CRM's new feature, Kiosk Studio, which enables custom capabilities to be created for process flows using visual elements without writing code. It will save your time and resources, eliminating the dependency on writing manual codes and investments.
6. Omnichannel
Zoho CRM's new features include an omnichannel support solution that empowers companies to seamlessly connect with clients across multiple communication channels.
Here's how Zoho CRM can enhance your omnichannel support:
Unified communication channels: With Zoho's new features, you can manage interactions via email, telephone calls (through telephony integration), social media platforms, SMS, live chat, WhatsApp, web forms, self-service portals, and web conferencing – all within your CRM.
Centralised customer data: Zoho CRM enables you to consolidate customer records from all touchpoints into a single platform. This integrated data is crucial for analyzing performance, predicting future trends, identifying gaps, developing strategic solutions, and making informed decisions to boost sales.
Real-time collaboration and notifications: Zoho CRM facilitates real-time collaboration among team members and provides instant notifications, ensuring prompt resolution of all client inquiries.
Customisable integrations: Access to every communication channel from multiple platforms can be challenging but can be simplified with integrations. You can integrate Zoho CRM with communication tools like Slack, chatbots, and others using custom, native, or API integrations for a seamless workflow and uninterrupted connection.
7. Performance management
You can build and implement scalable sales approaches to your corporation with ZohoCRM's new feature - Blueprints. According to Salesforce, firms that use scalable sales strategies observe 28% higher sales growth than those that do not. Your corporation may additionally have diverse sales approaches in place like deal closure, lead follow-up, order management, or deal steal techniques. But with blueprints, you can seize and execute all such offline sales processes inside your CRM systematically for uncluttered management within your organisation.
In a Nutshell,
There you have it! Zoho CRM offers a comprehensive suite of capabilities to streamline sales methods and maximise performance, empowering sales teams to communicate effortlessly with clients, enhance collaboration, and leverage data-driven insights for decision-making. It includes customisable options like Kiosk Studio and scalable method control through Blueprints, enabling companies to achieve higher revenue growth and maintain a competitive edge in today's marketing landscape.
So, are you interested in implementing or utilising Zoho CRM to kick off your sales efforts? Look no further than TransFunnel. As a certified partner catering to diverse industries with exceptional Zoho CRM features, TransFunnel can be your one-stop solution for driving sales revenue growth.
Maximize your sales efforts with Zoho CRM. Connect us!
