Transfunnel Consulting 
The past decade has witnessed a drastic change in the sales cycle with consumer interests being at the forefront. With Google search just a fingertip away and multiple channels of interaction (social media, websites), people revel in conducting research before making the first connection. Therefore, sales has become more about meeting customer needs in real-time. … Read more
Data-driven marketing is definitely the next big transformation in marketing. It yields a significant positive impact on the top and bottom line of businesses when done effectively. According to a survey by Forbes, companies with data-driven marketing strategies are six times more likely to be profitable year over year. But remember, being data-driven doesn’t mean adopting … Read more
How to get users to successfully fill pop up form without closing it You may have noticed a pop up form disrupting the flow of your thought process when a page loads while you are looking for some information. You either fill the form or close it. For those of you unable to recollect the … Read more
Make Your Website Highly Responsive With B2B Multipurpose Themes The B2B HubSpot themes come with appealing features to aid more B2B businesses in successfully achieving their business objectives. Here it should be kept in mind that most of the components of your website may be readily adjusted in your theme settings to showcase your brand. … Read more
Constantly bombarded with emails and messaging that you don’t remember signing up for? Or worried about how your data is being used by all the corporations? Doesn’t it feel like we are actually living in a world described by George Orwell in his classic 1984 – where it seems like everything we do is being … Read more
In a global economy that is witnessing unprecedented growth, especially in terms of technology and digitisation, no business can afford to overlook the role of RevOps or Revenue Operations in bringing together the three most essential aspects of their business – sales, marketing and customer service – under one roof in order to create a … Read more
Achieve faster business growth with personalised marketing From Amazon, Spotify to Netflix, we’re surrounded by brands that practice personalised marketing for their users. Now, customers all over the globe are expecting the same level of personalisation from companies of all sizes. Ninety per cent (90%) of the US consumers find marketing personalisation very appealing, as … Read more
Strategies That Can Help You To Retain Customers For Your Brand What’s more amazing than acquiring a new customer? It’s customer retention! Yes, you read it right and it costs 5 times more to acquire new customers than retaining the existing ones. Because when customers are loyal, they keep coming back to you. In accordance … Read more
